Have you heard about the Apple iPad?
How about the RIM Playbook?
One of these products was announced, launched and shipped. The other only announced.
Goal: Be the one that SHIPS.
This post was inspired by two things. One is the book I read last January 17th and the other is excerpted below from a TechCrunch article today.
I picked up Seth Godin’s Linchpin last January 16th because I knew I was going to be flying to Austin, TX the next day and also because I generally like the way Seth writes. I read the book on the flight and earmarked and highlighted so many pages it looked like a college textbook. That’s how good the book is. There are many thing to take away from the book, but one of the biggest is about shipping.
The TechCrunch / CrunchGear excerpt about Failed Efforts:
Source: TechCrunch - http://bit.ly/fdaZ4y
About The Author:
I have spent the better part of the last 20 years working in various aspects of the ECM industry. I am currently with Kodak as a Director of Business Development. In my past I have spent time at Kofax, Microsoft, FileNet, K2, and at Captaris (which was acquired by Open Text in Nov 2008). Prior to that I was a Unix VAR running my own company. Follow me on Twitter, check my blog, send email or find me on Facebook or LinkedIn.